When you work in marketing for a long time, you look at advertising not as a call to action, but as art. As in any art, there are good creators and not so good ones.
With every useful article, I hope talented people it got a little bigger.
4 main components of a banner, in my opinion:
Image
It is necessary to pay close attention to each point so that your banner evokes a desire to find out the details hidden behind it.
So, today we will talk about fonts. At the end of the article you will find a selection of high-quality fonts that we ourselves use in our work.
Fonts can be divided into several main types:
I don’t want to describe in more detail the types and types of fonts in this article, because that’s not the point the main task. Our task is to feel the mood that the product conveys and create harmony between it and the font.
Let's start with examples, after which you will understand what kind of harmony we are talking about.
Let's take a closer look:
On this image The main focus is on topics related to SPA procedures. One of the main target audiences is girls who take care of their bodies. Business women who need relief after a difficult week.
A SPA salon is a place where one can have fun and spend time carefully, therefore the font is elegant, gentle, conveying the fragility of the female body.
In the example on the left it fits perfectly with our image, in the example on the right it is gothic, rather repulsive.
Now let's take the same font, but put it on a “brutal” theme - boxing.
Do you feel the difference? The font, which was completely inappropriate in SPA, fits perfectly into the box.
If you start to feel harmony, you will definitely increase the conversion of your banners.
Catch a selection of fonts that we actively use and love. But remember: don’t put them on everything!
Very cool font, Truth Lately became very "pop". Even made it to MDK. But you can still run into the last carriage and make a couple of banners with it.
The font is strict and classic. Well used in real estate, luxury products.
The font that is used to display text affects how it is perceived. Therefore, in this article we have collected the best free fonts for web designers in 2016 to help your printed materials and websites look professional.
10 best fonts with Cyrillic support
High-quality Cyrillic fonts are not easy to find, but there are still many more of them now than before. The list below includes common serif and sans serif options, as well as ultra-elegant fonts for special occasions.
5. Oswald- a classic, slightly condensed sans-serif font that will look good on any device:
6. Jura - an elegant font with sloping serifs and round shapes, works best for subheadings or body text:
7. Exo 2 - universal tech font with several styles, so it is quite enough to design most text elements on the page:
8. Pompiere This is the one for you if you are looking for a font that is elegant but not too serious:
9. Aclonica is another bright font for designing memorable headlines and printed advertising materials:
10. Museo - a sans serif font that looks good when small and large size size, which means it is suitable both for displaying menu items and for the main text of the page. Available free in Museo Sans 500 and Museo Sans:
In this article we have provided fonts for professional graphic designers, which can be used for page designs or printed materials. A large number of The list of available fonts often leads to confusion, because at the same time they also need to be combined correctly. Here are the rules for combining fonts to help you cope with this task:
- Do not use too contrasting fonts - it may turn out that each of them will draw attention to itself, distracting the reader from the content.
- But don’t choose too similar ones - they will merge and create a feeling of incompleteness.
- Create a visual hierarchy - remember what people usually look like printed newspapers: They clearly show the structure of the headings.
- Do not forget about the context - after all, the design is created for a reason, but in accordance with the needs of a particular company.
- Don't use more than three different fonts on one page.
In 2018, the number of high-quality free fonts allows designers to fully work on tasks without being at all embarrassed in their choice. That's why we wrote about the best free fonts.
The studio creates website and application designs for Android and iOS, and we will be happy to help your business attract users with a unique and recognizable design.
Fonts are an almost irreplaceable thing in web design. By using non-standard and original fonts when developing a website design, you can achieve truly amazing results. Development of banners, illustrations, various kinds posters and other non-standard text and graphic materials without special fonts is completely impossible. IN this section blog you will find different English and Russian Cyrillic fonts for Photoshop and you can download the fonts you like for free.
All materials are divided and arranged into separate sets on various topics - calligraphic, Gothic, New Year, original, handwritten and many other fonts are at your service. I will try to select and find the best sets of fonts on the Internet for publication in Design Manim. I will try to ensure that you can download fonts for Photoshop that will actually be useful in your work, and not just add to your already large collection of fonts.
In a mega-set of all kinds of materials for Halloween, icons, backgrounds, vectors, etc. We also published scary fonts for Photoshop. However, then this was only part of a larger article, and it was not possible to pay due attention to them. Today we will correct this situation, because... We will have a full note at our disposal. In fact, this niche is most similar to blurry, fuzzy and decorative fonts and may contain some non-standard elements in the letters….
The name of today's materials in the selection is completely determined by the method of their creation - these are typewriter fonts. Theoretically, in form and style they should correspond to actually printed texts. A similar principle of typography was found in notes about graffiti or chalk writing on a blackboard - from these names you can immediately clearly imagine them appearance. If we talk about the visual component, then everything is quite trivial. In general there is no such variety...
Google Fonts is one of the largest archives of truly free fonts with hundreds of typefaces. Given its universal nature and universal availability, almost any point in using regular fonts as a default is lost. Using the service you can implement different non-standard examples typography. In this article you will find a selection of 10 free Google Fonts that are ideal for website headers. They are installed in many web projects around the world. Material…
In this blog you may have already come across a special section for searching and downloading Russian Cyrillic fonts. The articles there are sorted by various topics to make it easier for designers to select the files they need. This is convenient when you need to select, for example, a bold, handwritten or decorative option. Today we would like to present to you a selection of the best online archives of Russian fonts similar to projects by Urbanfonts, Dafont, etc. This approach will allow you to fit within one…
In this article, you can download free chalk fonts for Photoshop, which will be useful to you in various design solutions on websites, illustrations, applications, or even offline (for example, sometimes cafe owners design menus in this style). A similar option with a decorative chalk font would also look good in printing. Wherever you apply it, the selection below will be useful. In total, we collected about 50 objects to suit every taste. Before,…
On the occasion of the coming winter, we decided to prepare a thematic article about winter fonts. About two years ago, Design Mania already had publications about New Year and Christmas fonts, but not all interesting options were collected there + new works appeared in a couple of years. We are sure that you will find a couple of useful solutions in the article below. In turn, we will make sure that objects are not repeated in this and previous collections. In the post...
If you start searching for blurry fonts for Photoshop on the Internet, you will see that most of the links from the search results lead to completely different publications. Mostly, users are looking for how to fix the fuzzy font problem in the browser or windows on their computer. Therefore, in order to simplify the process of finding the best and most unusual blurry fonts for graphics and illustrations, we have made a corresponding selection. These materials can be used for various types of posters and posters. Basically,…
The last entry in this section was published last year (a series of articles about bold fonts). Considering this fact, today I decided to write a corresponding post, especially since a couple have accumulated interesting materials. As for choosing a theme, I recently had to use Greek-style fonts for work, and I found some very smart options. I publish the most interesting of them below. You can download the files for free, but pay attention to the description...
Before moving on to publishing new articles on the blog, I want to summarize the past year. A selection of popular posts for 2015 will help you remember the best notes in certain areas: fonts, layout, services, input, etc. You can also download cool templates and materials for work if you haven’t already done so. A similar summary post for 2014 turned out to be very useful, so we...
Meet the next large-scale addition to the section of beautiful fonts where I collect all the relevant selections. Unlike other notes with materials, here we will additionally provide explanations on the process of installing them in Word (and at the same time Photoshop). The note will come in handy while I'm working on updating a post about beautiful Russian fonts. I decided to develop this topic a little because... the last article is often visited by searching for phrases similar to “ beautiful fonts…
A selection of interesting bold and best bold fonts would be incomplete without the corresponding Russian variants. Initially, I thought of adding them to these articles, but later I decided to write a separate note because I found an interesting service for Cyrillic fonts - rus-shrift.ru. So today, in addition to the downloadable materials, there will also be a short review of this project. By the way, you can also look at online archives of Russian fonts. So, let's begin. To download click...
In previous articles, we looked at Russian thick and interesting bold fonts, which are divided into certain types: high-contrast, compact, vintage, etc. (in total there were a little more than 20 pieces in 7 categories). However, if you try to search for different Bold fonts on Google, you will get much more options. In this post I decided to collect the best solutions found. The selection does not include all the found fonts, since there are really...