How colors are associated. Psychology of colorSymbolism of color

Psychology and meaning of flowers- a common test through which you can determine a person’s emotional state, indicate mental disorders and determine the type of temperament. To find out the character by color, you need to choose 3 out of 10 proposed options: white, black, brown, red, yellow, orange, purple, green, blue, gray. Remember the sequence. For example: yellow-green-blue.

The term “language of colors” has long existed. Even in astrology and ancient myths, the spectrum includes 7 colors that represent the planets. At the same time, everyone knows that the influence of heavenly bodies is closely related to the innate talents and temperament of people.

So psychology confirms the fact that based on preferences in terms of color choice, a psychological analysis of a person can be carried out. Once you have decided to take the test, have made a choice, read what each of them means. Surely, you guessed that your first color is the key color in constructing the characteristic.

Psychology and meaning of flowers

If you chose him first, you are probably experiencing difficulties emotionally. It should be noted that the red-black sequence indicates excessive aggressiveness. Some psychologists, seeing such a result, may worry about the patient. This test result may indicate a person’s potential danger to society.

Psychology of red color in the book by Shchekin G.V. “Visual psychodiagnostics and its methods” indicates altruism, hot temper, and domineering character. If you chose this color first, you are probably irritable, perhaps afraid of conflicts, and prone to solitude. However, there are also positive aspects. For example, stability in relationships. The book Know Thyself says that he personifies energy and passion.

In psychology, white color is a synthesis. Reflects a meaningful meaning. If you chose him first, he is probably a creative person. Moreover, according to Goethe’s theory, it characterizes not only peace, an extraordinary mind, but also coldness.

However, Petrenko V.F. (psychologist, writer) in the book “The Relationship of Emotions and Color” characterized color with the following qualities:

completeness of thinking;
unity;
the ability to distinguish truth from deception;
ease;
purity of thought;
dedication.

Disadvantages include isolation and stiffness. The white-yellow-red chain may indicate psycho-emotional illnesses.

Black color in psychology indicates a gloomy attitude towards life. If we exclude fashion and the trend, the preference for dark colors in clothing indicates a poor perception of others. Often such people are unhappy and prone to depression. At the same time, according to G.V. Shchekin, who wrote the book “Visual Psychodiagnostics and Its Methods,” changing a dark suit to brighter and more catchy clothes indicates a change in pessimistic mood. The characteristics of people who chose this color first indicate the presence of the following qualities:

depression;
depression;
manifestation of selfishness;
weaknesses;
destructive to oneself and others.

The meaning of black also suggests:

Content;
Motivation;
Creation;
Ability to adapt.

In combination with red, the choice indicates serious mental problems. It is worth contacting a psychologist for support. This is probably what is missing. Perhaps you are working too much. Take time to relax.

The value of gray, according to the observations of psychologists, indicates reasonable and distrustful people who always think a lot before making any important decision. This is a neutral color for individuals who are in no hurry to loudly declare themselves. Often the indicated shade of black and white indicates irritation from the outside world. In this case, people use it as a barrier that keeps them out.

In 2006, a social study was conducted in which 2000 people (men) were involved. As part of the experiment, it turned out that 27% of guys with vacant positions at work chose gray.

The meaning of yellow color symbolizes calm and simplicity in relationships. This is an indicator of intelligence and ease. In psychology, the color yellow characterizes:

dexterity;
originality;
Intelligence;
self confidence;
freedom;
joy.

The negative aspects include:

Excessive chatting;
Absent-mindedness;
Tendency to gossip.

Such people can constantly change their place of residence. Also interpreted as “the color of insight.” The Vedas of the East call it the halo of Buddha. Other cultures mentioned Christ.

As a rule, people who have confidently gotten on their feet choose. They probably occupy leadership positions. They value family and traditions. They like to succumb to simple instinctive experiences. In some cases, in psychology, the color brown indicates internal experiences and excessive fatigue. Among the most striking characteristics are:

Common sense;
Reliability;

On the downside:

fatigue;
disappointment.

Speaking of negative traits, they are often caused by an excess of failures in relationships.

The middle between red and yellow indicates giftedness. They are distinguished by a multifaceted psyche. They often have artistic abilities and creative talents. Among the most standard characteristics, experts, including Goette, include:

excitement;
tolerance;
forgiveness;
selfishness;
frivolity in relationships;
demonstrative behavior;
love of freedom;
strength.

If you chose this color, you are probably a warm, kind and helpful person.

In psychology, the color orange indicates the presence of strength and inexhaustible energy. Such people always keep their body in good shape. They do not like to appear in society without the presence of forces. If people are tired they can sleep for 16 hours. They personify exciting, joyful and gentle natures. They strive for self-affirmation.

V.F. Petrenko noted that the psychology of purple color is characterized by veiled excitement. It is often chosen by pregnant women. Responsible for sensuality, which manifests itself as a result of the interaction of red and blue colors. Represents idealism. Myths talk about repentance. This is a rather difficult choice that needs to be diluted with gold. Otherwise, you will at least “scorch the eyes” of the public with this choice.

In 75% of cases, children choose this color. 85% are people with mental retardation.

If you chose him first, reconsider your outlook on life. Contact a psychologist. In most cases, illness is the personification of psychological and emotional insufficiency.

V.V. Kucherenko noted that green means self-government. Such people are independent of other people's opinions. They love nature and spring. Comes from blue and yellow. Therefore, the characteristics include:

Love of stability;
Selfishness;
Progress;
Responsibilities;
Responsibility;
Hypochondria;
Jealousy.

Hypochondria is a psychological abnormality. This is a constant feeling of illness. If you chose green first, remember that you yourself invite most of the problems into your life.

Symbol of peace, sky and stability. A psychological test for blue color indicates the presence of a melancholic temperament. It results from a fusion of mystery and fanaticism. But don’t worry, because it characterizes:

Idealism;
Organization;
Strength of spirit.

Also fanaticism and subordination. Often people are manipulated by providing purpose and faith. However, those who chose it first among other colors are most likely subtle and sensitive natures. Thanks to the strength of spirit, over time they achieve good results in life.

Thus, in psychology, each color allows you to get a portrait of your psycho-emotional mood and highlight a number of strengths and weaknesses. In conclusion, I would like to note that over time, as part of maturity and self-development, people's preferences change. This affects your life position, characteristics and even complexion. You might be interested in reading the article What the People Are Talking About, which is also educational and informative.

Every person has a favorite color; there are also colors that a person prefers to use in clothing, in decorating his home, office and even workplace. They always surround us, giving us various emotions and feelings. Therefore, by looking at a person, at his clothes, accessories, and even at the mobile phone screensaver or desktop picture, we can tell about the person what he is like.

Let's start with the fact that the entire color range is divided into two types:

Warm color palette - red, yellow, orange, soft pink shades.
Cool color palette - black, gray, blue and its shades, green.

Each color has its own meaning and can tell a lot about the person who prefers it. Also, colors can help solve a problem, achieve success in a necessary area, relax or, on the contrary, concentrate attention - the most important thing is to know what each color is responsible for and how it affects a person.

Let's start with a basic palette of warm colors

Shades related to the color yellow

Yellow is a bright, cheerful and positive color, it gives warmth, charges with positive and positive energy, symbolizes laughter and joy, and charges with optimism. Yellow color improves mood, increases brain activity, and can set you up for fruitful and progressive work. Excess yellow can lead to overstimulation, so this color must be used in harmony with calmer tones. Yellow color helps develop intellectual abilities.

The reverse side of yellow is a manifestation of sarcasm, causticity, the desire to pin or inject into a sore spot.

Yellow color is preferred by people with a positive attitude and a penchant for creativity. Such people are constantly looking for talents in themselves and if they find them, they develop them in every possible way. Lovers of yellow always have a lot of ideas and thoughts in stock that they are ready to bring to life. We can say about such people that they are purposeful, always positive and in a good mood, and know how to adapt to those around them. Keep in mind that yellow lovers can be overly talkative, so don’t trust them with your secrets, otherwise you risk getting into an awkward position. But it is worth remembering that the color yellow has a downside, which is dementia and madness.

Red and its varieties

Red is the color of victory, determination, manifestation of activity, mobility, which can lead to aggression and cruelty. The color red is often associated with blood or vitality. On the other hand, the red color symbolizes fiery and passionate feelings, fiery elements, boundless love and readiness for self-sacrifice. This color also warns of dangers and advises you to stop. Red color awakens internal energy, adds strength, and can be used to activate the body's reserves to resolve difficult situations. The softer effect of red is warmth and comfort, tenderness and a romantic mood.

People who prefer this color have a strong character, stable willpower, courage and determination. These are passionate, impulsive natures, thirsty for power and stubbornly pursuing their goal.

Burgundy color

Burgundy color is a noble shade, has sophistication and self-confidence.

People who choose burgundy want to be different from everyone else, they want to show their uniqueness and individuality, but not attract attention as much as people with red do. Such people have their own style.

Orange shades

Orange color is rich, radiant and positive, it gives warmth and energizes, in this regard it is very similar to yellow. Orange color is inexhaustible energy in its purest form. Also, this color is characterized by good spirits, passionate feelings, helps to solve complex problems, gives joy, and ensures spontaneity of actions. The positive effect is to neutralize stress and relieve depression, helps to survive losses and cope with disappointments. Orange color is also used for rejuvenation, improving metabolic processes, and normalizing the functioning of internal organs. In order to launch and activate the beneficial properties of the color orange on your body, you need to meditate on the color for 10 to 20 minutes every day.

Exercise: buy colored paper, take an orange sheet, look at it for five minutes, call upon yourself warmth, a positive attitude, warm energy. Then close your eyes and imagine how streams of orange color come towards you, fill you with warmth, but do not burn, give you self-confidence and a good mood. Relax and let the warmth spread throughout your body. Maintain this state for ten minutes, then thank the Universe for the warmth. You can open your eyes and go about your business.

Orange lovers are positive, energetic and joyful people who do not know how to get angry for a long time and are quickly able to forgive, they are easy-going. People who prefer the color orange are enthusiastic. But along with bright and warm feelings, such people hide arrogance and inconstancy.

Lilac shades

The lilac color contains warmth of feelings and human affections.

Those who prefer the color lilac are people with a romantic nature, they are sentimental, they are dreamers in free flight. The gentleness and sensuality of such people is covered and protected by good ingenuity, developed mental abilities, as well as the ability to quickly respond to a situation; they can come to the rescue at any moment. Lovers of lilac color always take care of their appearance, look closely at the appearance of those around them, notice the slightest flaws, and are attentive to details. It is difficult to deceive such people.

The color lilac characterizes people as constant seekers of balance and harmony.

Pink color

The color pink is associated with tenderness, purity, naivety, hope and childhood dreams; this includes a carefree life, falling in love and the emergence of feelings. Dreams and fantasies help us hide from the cruel realities of the world and isolate ourselves from problems. The reverse side of the color pink is anxiety, frivolity and the desire to put yourself on public display.

People who choose pink tones are very dreamy, they are able to fantasize and, most importantly, believe in their fantasies, often passing them off as reality, thereby misleading others. Lovers of the color pink are kind natured, childishly naive, affectionate, they are easily offended and brought to tears. But, despite the gentleness of their character, such people really love to work and work.

Brown shades.

The color brown symbolizes hard work, security, a comfortable state, perseverance, reliability and devotion, and a stable position. Some shades of brown can symbolize naturalness and organicity. The reverse side of brown is doubt and disappointment.

People who prefer the color brown are purposeful individuals who love their lives, know how to reason, they are characterized by rationality, always try to be optimistic and, with the help of logical reasoning, drive away doubts and try to see the real state of affairs.

Beige natural shades

This is a neutral shade that is not provocative and calm. Beige is used as a primary, that is, base color, or as an additional color in the form of accessories.

People who choose beige tones are calm, they have their own income, but they need a firm hand that will guide and support. People do not strive for outstanding results; their structure of the world does not require fame.

Let's move on to a palette of cool shades

Palette of purple tones

The color violet is very difficult to perceive, as it has a negative attitude and can cause depression, it hides mystery and mystery, and at the same time, the sophistication and spiritual side of the personality can be revealed. The only advantage is high self-esteem, since the purple color helps people who have certain problems with this factor to believe in themselves and increase their self-esteem. Purple color is exotic in its manifestations and shades.

People who pay attention to the color purple are, as a rule, gloomy, often criticize themselves, do not see their strengths, constantly express dissatisfaction with their lives, believe that they have been deprived, and may have inflated self-esteem, but this does not add joy to them. On the other hand, these people can be quite wise and intellectually developed.

Blue palette

Blue is the color of thinking, serenity, reflection and reasoning, wisdom and harmony of the world around us, peace and satisfaction. The blue color attracts with its attractiveness and richness of tones, the depth of possible options. Blue color helps resolve complex conflicts and helps in finding compromise solutions. As a rule, decisions in blue are weighed, thought out and not subject to discussion - this is a cold calculation. Used to restore sanity and balance the state. With the help of blue, you can achieve the truth and bring a lying person to clean water.

Blue color is preferred by people who are purposeful, have their own goals and understand what they want from life. Such people always have their own view of the situation and their own point of view. You can rely on such people; they have a serious position in life.

Turquoise shades

Turquoise is mysticism and everything that can be connected with it. Here are symbols such as purity and healing power, good luck, and attracting material wealth.

This color is for people who are confident in themselves and their abilities; such people easily make contact and establish connections, they are sociable, peaceful and sociable. A person who prefers turquoise fits into any company and feels at ease and at ease there. But on the other hand, such people need balance, they want stability and constancy.

Green color palette

Green is such a multifaceted color - it’s also the colors of spring, when everything wakes up after a long sleep, it’s renewal and rebirth. Green color is natural and vibrant, it gives calmness and tranquility, it brings coolness, and provides peace of mind. But don’t get carried away with the color green, it can be misleading, cause boredom and distract attention. It is also worth considering that some greens can relax and calm, while others can tire and overload the visual system. Therefore, green color should be selected based on your feelings and perceptions.

People who love the color green are balanced individuals, have inner harmony and resilience, love to work, always assess the situation and reason logically.

Blue palette

The blue color conveys protection and reliability, thereby guaranteeing a comfortable state or environment. This is where restraint and depth of feeling lie. Blue color relaxes, drives problems and affairs into the background, helps not to think about business and tomorrow.

Blue color is for people who know how to concentrate their attention, these are self-confident people, they are straightforward and do not like to discuss or judge behind their backs; if a person doesn’t like something, he will say it directly and to his face. Blue lovers achieve their goals; these are people for office work.

Those who prefer the color blue feel a lot, but cannot reveal or convey much.

Black color

Black color is the personification of self-confidence, authority, power and strength, meekness of mind, conciseness in everything, restraint, a symbol of prosperity, mystery and intrigue, mystery. A rich black shade that absorbs all other colors and prevents them from developing. Only with the right combination can you achieve equality between black shades and other colors.

Also, the color black is associated with sexuality and attractiveness. Black color emphasizes the figure and makes you pay attention to yourself. You want to get to know such a person better and unravel him.

The color black can symbolize destruction and suppression. It evokes depression and emptiness within oneself.

Those who prefer black are rather vague personalities, self-contained people, serious and determined. Such people have a well-developed intellect, they are refined natures. They prefer to remain unnoticed in most cases. The other side of black in personality characteristics is the desire to experiment.

White color

White is the purest, righteous, kind, safe, honest, transparent, weightless color. It is innocent and bright, promoting unification and discovery. With white light, the surrounding space is best felt. In most cases, white is a neutral color. Color opens the way to new beginnings, freedom, inspiration. White is the color of faith, hope and universal peace.

The reverse side of white is ethereality, boredom, disappointment in something, and detachment.

Silver color

Silver color is a type of gray mixed with white, with the addition of a metallic sheen. This color strives for freedom and tries to overcome all restrictions.

This is a symbol of lighting that shines and sparkles constantly, regardless of the surrounding environment. The silver color is able to penetrate anywhere, thanks to its smooth flow, and can also symbolize strong desire.

The reverse side of color is the first and main property of duplicity, the creation of illusions and lies, the birth of madness. But, despite its versatility, silver color calms, removes anxiety and gives stamina. He is always slow and fluid, which allows you to free yourself from emotional swings and constraint.

People who have chosen this color love to fantasize and come up with all sorts of fables, which many are able to believe. Also, these people can be two-faced, constantly change their point of view, adapt to what is more profitable.

Pearl color

Pearls are a symbol of luxury and prosperity; they give strength and bring purification of the mind and enlightenment of the mind.

People who prefer this color are hidden natures, they open up only when they need it, they open up to those people who have been able to earn their trust. This is where excessive isolation, mystery and mystery come from. It is worth remembering that such people keep warmth inside themselves and do not show their feelings.

Gray palette of shades

Gray is a neutral, practical color that seems to be stuck between white and black and can’t decide where it belongs more. Gray color evokes melancholy and depression. On the other hand, gray color is a symbol of friendship, courtesy and patience, stability and tranquility. The gray color has no time, it is not afraid of the future.

Few people choose this color, considering it inconspicuous and everyday, capable of making one sad and plunging them into the routine of their days. But people who choose gray are characterized by stable behavior, try to be realistic and do not lose common sense. On the other hand, if a person is too keen on gray tones, then one can judge his deplorable emotional state, he is exhausted and stingy in expressing feelings, irritability, imbalance and nervousness can also be noticed.

The gray color communicates that a person is deprived of the colors of life, but either wants to fill his life with bright and colorful moments, if there are combinations with brighter colors or warm shades, or has lost the meaning of life and is not trying to fight for his happiness, dark accompanying dark ones can tell about this tone, or the presence of only gray color.

A person who uses and prefers gray tones in his clothes most likely does not feel needed, he does not feel emotions.

In order to get to know a person better, take a closer look at his clothes, which colors predominate there, which are used to a lesser extent. This will tell you about the character and nature of a person, about his tastes and moods.

If you want to get to know a person more deeply, pay attention to what colors he chose for the interior of his home. Moreover, the furnishings of all rooms in the apartment play an important role. By looking at the color scheme of home furnishings, you can understand what a person wants, what he needs and what he lacks.

Shade is one of the main criteria that guides people in various matters: choosing pieces of furniture, clothing, etc. In this regard, psychologists have a statement: depending on color preferences, you can calculate a person’s psychotype, find out what is at a given stage of life happens in his soul.

Blue color in psychology

If you know what the color blue means, you can understand at first glance what kind of person is in front of you. First of all, the character of such people often becomes the source of their own problems. Those who have a favorite blue are melancholic, modest, and most try to avoid conflicts at work or at home. Individuals need frequent rest, because people whose favorite color is blue get tired quickly. It is worth noting that a person will acquire inner comfort only after receiving the goodwill of others.

What does the color red mean?

For those who want to learn how to determine character by their favorite colors, you need to consider the meanings of scarlet shades. Individuals who wear mostly red clothes or accessories can be said to have tremendous willpower, which is why they achieve great heights in their careers. People whose favorite color is red are hot-tempered, domineering, but also courageous, impatient and stubborn.

If you know how to determine character by your favorite colors, then you know that lovers of these shades strive to achieve success in all areas of life, and routine depresses them. Such individuals need frequent changes of environment, travel, and adventure. It is worth noting that the “Reds” have a special gift: to encourage people to action, and this quality does not repel others from them; on the contrary, the masses are drawn to them.

Yellow color - meaning

If you see a woman or girl wearing yellow clothes, then know that she feels free, calm, and full of optimism. All people whose favorite color is yellow easily adapt to the unusual and new, know how to direct their forces in the right direction, and communicate with others easily and naturally. If you determine character by color, then yellow lovers are not particularly responsible, because they prefer freedom not only in thoughts, but also in actions. However, such individuals enjoy well-deserved recognition from friends, because by nature they are open and generous.

What does black mean?

The shade can symbolize denial, uncertainty. Black color in psychology means that people for whom it is a favorite color are distinguished by their determination and temper, but at the same time, the majority are unsure of their abilities, constantly feel unhappy or even become depressed. Those who like to wear black clothes are often unable to cope with the surging emotions, therefore, if they love, then with all their souls, they also hate with all their hearts. Some people try to attract the attention of others with dark colors or make their image mysterious.

The lightest shade of black – gray – is the most neutral, which is identified with tranquility. Gray is the color of rationality and symbolizes that the one who chose it feels protected and lives guided by the mind and not the heart. Those who have this favorite shade are very responsible, capable of solving even the most complex problems, while such people do not do anything at random, but calculate every step.

What does pink mean?

People whose favorite color is the lightest shade of red prefer an orderly life and value comfort and homeliness. Pink color in psychology means that a person really needs protection, sometimes he tries to appear fragile in order to receive even more care. Lovers of pink are distinguished by tenderness, charm, and softness. Many who want to feel love, like in fairy tales, or who live in a dream world, are immersed in their inner fairy-tale world. However, there is no point in “rescuing” dreamers from there: this way it is easier to react to harsh realities and endure the blows of fate.

The meaning of purple

Kohler may appeal to extraordinary individuals: those who are drawn to mysticism are attracted to everything mysterious. In psychology, the lilac color means that a lover of the shade is an artistic, witty person by nature, has a different temperament, and can sometimes be mischievous. People who like purple value the spiritual side of life, but some may be overly emotional. For such individuals, there is nothing more important than freedom and independence.

What does green mean?

The shade a person chooses can tell a lot about their character or emotional state. For example, those whose favorite color is green are open, sincere, calm and sociable individuals. Often, lovers of this color are socially active, only occasionally they are modest and patient. Those who prefer green strive for a calm atmosphere around them.

People who, for certain reasons, like light green are distinguished by their friendliness, gentleness, openness, and tenderness. Each of the lovers of light shades of green could become a diplomat, because such people have a sharp mind and sometimes even excessive punctuality. The disadvantage of individuals is that they practically do not know how to refuse others, even if this action will benefit them.

Turquoise color in psychology

The shade may appeal to balanced individuals, those who are reserved and self-confident. A person whose favorite color is a person has strong energy and a strong-willed character. If you want to know the meaning of the turquoise color, then it is worth noting that its lovers are people who know their worth and know how to use their capabilities to the fullest, directing them in the right direction.

White color - meaning

“Dream Color” can appeal to people with completely different personalities. Thus, white color in psychology means that the one who prefers it is distinguished by insight, excessive accuracy and caution, but may be somewhat fussy. White speaks of innocence, self-sufficiency, and a diligent pursuit of self-realization. Such people are full of new ideas, but they lack practicality for successful implementation.

The meaning of blue color

It’s easy to determine a person’s character by his favorite colors; for example, blue means that the individual is calm, has a hard time with separation from loved ones, and strives for stable relationships with others. The symbolism of blue also means that the one who has given his preference to this color is a romantic, friendly, sociable person who loves to travel. Often, blue lovers love their mothers infinitely, and in personal relationships they prefer the emotional and spiritual side of life.

What does brown mean?

The shade symbolizes human health and physical strength. If we decipher the meaning of brown, then we can say about people who prefer it that they are conservative, independent, and have patience. Their character is characterized by persistence, while many prefer peace and quiet. Those whose wardrobe is dominated by this kind of shades are silent and good-natured, but can sometimes be stubborn and tactless. They strive to be obeyed, love to read, do not act rashly, calculate every step, and put everything in order.

What does the color orange mean in psychology?

Specialists of this relatively young science have learned to determine what their favorite color says about a person. For example, if we consider the meaning of the color orange, then about the person who prefers it to everyone else, we can say that he has developed intuition, loves and constantly craves to be the center of attention. Lovers of orange shades have many abilities and are distinguished by their originality. Often those who like this color are fickle: even in love, they are always ready to look for a new partner.

Burgundy color in psychology

Research has shown that a person's favorite color and character are closely related. So what does burgundy mean? The shade formed from red and brown is chosen by strong business people who have such qualities as conservatism, solidity, and confidence. Burgundy personifies power and strength, so those who wear clothes of this shade develop even more assertiveness, perseverance, and determination. Individuals who prefer burgundy are stingy with emotions, but at the same time many are good as energetic organizers.

How to determine a person's character by his favorite color

Some people prefer cool, dull shades, while others prefer warm, bright colors. All the colors that people surround themselves with, be it clothes, accessories, furniture or even wallpaper in the apartment, can tell others about your inner state, experiences and thoughts. Your favorite color may change throughout your life, but you choose the shade that prevails at a given stage of life for a reason. A person’s character can be easily determined by color, then you will know what feelings fill his soul.

Psychology of color in clothing

Men's favorite colors are often very restrained: black, brown, gray and all their various shades. Determining a woman’s character by her preferred color scheme is much easier, because there is a very wide field of activity here. Thus, the meaning of colors in clothing and their decoding allows you to more accurately learn about the emotional makeup of a particular person, her character, attitude in life, and sometimes even possible diseases.

Psychological test with flowers

Today, characterizing a person by their favorite color is a whole section in psychology, because thanks to this knowledge it is possible to create an emotional portrait of a certain person. For example, testing according to Max Luscher’s 8-color chart is an objective express diagnosis of a person’s condition. By passing the favorite color test, everyone will be able not only to find out the main traits of their character, but also to identify the causes of many diseases and determine what professional qualities they possess.

Video: color and character

There is an expression: “gray everyday life,” meaning a dull, boring, colorless existence. It is colorless, devoid of the colors of life. Color is so important for a person that its long absence, for example, in late, cloudy autumn, is perceived as an ordeal. In psychology, there is even a term “color hunger” - a painful, depression-like condition experienced by a person forced to spend a long time in a colorless or monochrome world.

Color is of great importance in a person’s life and affects not only the psyche, but also the body as a whole.

We are so accustomed to the colors of the world that we do not perceive our color vision as a unique gift. Color for us is simply an attribute of a thing, sometimes making it more attractive, and sometimes, on the contrary, causing rejection. And since ancient times, color has been associated specifically with objects; it is not for nothing that many shades bear the names of specific objects:

brown (tree bark or cinnamon);
crimson;
orange;
green (zel – young shoots);
cherry, etc.

But the objects themselves have no color; their surface only reflects the light of the wave. The reflected rays hit the retina, and then the nerve impulse enters the visual part of the brain, where the sensation of color arises. And at dusk and at night there is not enough light, so the multicolored world disappears, drowns in darkness. We can say that the world around us acquires its colors only thanks to the work of our brain.

Different surfaces reflect light of a certain wavelength and absorb other rays. For example, young grass and leaves reflect light predominantly from the yellow-green part of the spectrum, and absorb red rays. Therefore, if you look at the crown of a tree through red glass, it will seem black, because glass does not transmit light from the green part of the spectrum.

The ability to perceive color is innate in humans, but it does not develop immediately:

Research has shown that the first ones are orange, yellow and red.
An adult can distinguish more than 120 colors and almost 10 million shades.

Of course, color perception is best developed among professional artists, but the average person also has something to brag about.

Our ability to distinguish an object from the surrounding background is also associated with color perception; it is called the discrimination of color spaces. And when the color of the object and the background color match, the effect of invisibility occurs.

Since the sensation of color is subjective, it is associated with a variety of mental processes, especially emotions. The effect of colors on humans is studied by a special field of psychological science - the psychology of color perception.

Color and emotions

The connection between colors and a person’s emotional state has been noticed for a long time. In the 19th century, the fundamental work “The Doctrine of Color” was published, dedicated to the emotional content of various shades. It is interesting that the author of this work was the famous German poet I. Goethe, who considered the book about color his main achievement.

In the 20th century, Goethe's brilliant guesses were confirmed by serious psychophysiological research, which proved that color affects not only emotions, but also the state of the body as a whole, for example, the functioning of the cardiovascular and digestive systems.

increases the level of any excitement: joyful, aggressive, sexual. It is hot, tonic, and at the same time red overloads our nervous system, so it quickly begins to irritate.
, on the contrary, relieves excitement, causes inhibition and “cools the ardor.” It is the color of peace, but it lacks joy, and the darker the blue, the gloomier it is.
considered neutral or optimal. This color balances the processes of excitation and inhibition and only slightly increases tone. Therefore, green, as Goethe said, not only gives rest to the soul, but also increases efficiency.
- also hot, invigorating, but not as exciting as red, so it is not as irritating and well stimulates various physiological processes, for example, awakens appetite.
- the most cheerful and cheerful of flowers. It even stimulates thinking. But, on the other hand, too bright and cheerful a color can quickly tire not only the eyes, but also the psyche.
causes a feeling of coolness and peace. It is the one that most effectively lowers blood pressure and reduces excitation in the cerebral cortex. But in large quantities this color causes a feeling of laziness and apathy.
even more passive than blue and blue, and also gloomy. It not only reduces activity and performance, but can cause feelings of anxiety and depression, a tendency towards mysticism and philosophical reflection.
the most stable, conservative. It calms without depressing, and evokes a feeling of confidence in the immutability of existence. Brown has a beneficial effect on people who are tired of the frantic pace of life and the diversity of the modern city.
- the most unusual of flowers. On the one hand, it would seem that this is not color at all, but its absence. On the other hand, physics tells us that white color is obtained from a combination of all the colors of the spectrum. One way or another, this color is perceived by humans as cold emptiness. It can create a feeling of cleanliness and freshness, but its abundance creates an urgent need for color.
- a gloomy color, a symbol of denial and rejection of the beauty of the world, and sometimes of life. Often this color awakens deep, irrational fears in people.
Gray is the most dull and “colorless” color; it creates an atmosphere of boredom and hopelessness.

Despite the fact that the psycho-emotional component is the main one, it is not worth focusing only on it. Our perception of color is influenced by many factors, including various associations and cultural, religious and political symbolism accepted in society.

Color associations

Association example. What do you see and feel when you look at the picture?

As already mentioned, colors in our minds are strongly associated with similarly colored objects, so they evoke associations with them:

the color orange is associated with orange;
yellow - with lemon;
brown - with earth or bread;
red - with blood, etc.

These strong, stable connections cause a very interesting effect, called synesthesia in psychology. It manifests itself when, under the influence of one stimulus, in our case color, another sensation arises. For example:

the lemon-yellow color, associated with lemon, gives many people the impression of a sour taste and even causes increased salivation;
snowy white evokes a feeling of cold;
red and orange appear hot due to their association with fire.

Cultural associations are even more diverse, which are sometimes even more significant for people than the psychophysiological effects of flowers.

Thus, black in European culture is not only a symbol of darkness and death, but also a symbol of elegance and aristocracy. The formation of this perception was influenced by the decades-long fashion for black tailcoats and frock coats among respectable men.
Green symbolizes the rebirth of nature and life, as it is associated with young spring foliage.
But the symbolism of yellow in European culture is not at all cheerful, since for several centuries yellow flags were raised by ships infected with the plague.
In Russia before the revolution, a “yellow ticket” was issued to public women, and a psychiatric hospital was called a “yellow house.”
The color red in Russian culture is not only the color of aggression and struggle, but also a color symbol of national identity, which has very ancient roots in Slavic paganism.

Of course, despite the persistence of traditions, color symbolism changes, but it remains in fashion. After all, color code is an important part of human culture.

How do we see colors, and how does our color perception differ from animals? Find out from the video.

Symbolism of color. Color and character. Color and performance.

The symbolism of color has a long history. Since time immemorial, people have attached special importance to reading the “language of colors,” which is reflected in ancient myths, folk tales, fairy tales, and various religious and mystical teachings. Thus, in astrology, the rays of the Sun, arranged in a spectrum and giving 7 colors, corresponded to 7 main planets: red - the color of Mars, blue - the color of Venus, yellow - the color of Mercury, green - the color of Saturn, purple - the color of Jupiter, orange - the color of the Sun, purple is the color of the moon. At the same time, the colors symbolized not only the planets and their influence, but also the social status of people, their various psychological states. This was manifested in the selection of clothes of certain colors, folk sayings, rituals, etc. Different peoples have developed a certain symbolism of colors that has survived to this day.

Thus, since ancient times, people have shown a special interest in the color red. In many languages, the same word means the color red and, in general, everything beautiful and wonderful. Among the Polynesians, the word "red" is synonymous with the word "beloved" » . In China, a sincere, frank person is said to have a “red heart,” while the heart of a bad, treacherous person is black.

Red color primarily associated with blood and fire. Its symbolic meanings are very diverse and, at times, contradictory. Red symbolizes joy, beauty, love and fullness of life, and on the other hand - enmity, revenge, war. Since ancient times, the color red has been associated with aggressiveness and sexual desires.

Red is the main heraldic color. On the banner it symbolizes rebellion, revolution, struggle. It is interesting that among many tribes in Africa, America and Australia, warriors, preparing for battle, painted their bodies and faces red. The Carthaginians and Spartans wore red clothing during war. In ancient China, rebels called themselves "red warriors", "red spears", "red eyebrows"..

Red also denotes power and greatness. In Byzantium, only the empress had the right to wear red boots. The emperor signed in purple ink and sat on a purple throne. For many peoples, the color red symbolizes the south, flame and heat.

White color symbolizes purity, spotlessness, innocence, virtue, joy. It is associated with daylight, as well as with the productive force, which is embodied in milk and eggs. Associated with whiteness is the idea of the obvious, the conventional, the legitimate, the true.

In ancient Rome, Vestals wore white dresses and white veils. Since antiquity, the color white has had the meaning of detachment from the worldly, striving for spiritual simplicity. In the Christian tradition, white denotes kinship with the divine light. Angels, saints and righteous people are depicted in white. Among some peoples, kings and priests wore white clothes, which symbolized solemnity and grandeur.

However, white can also have the opposite meaning. By its nature, it seems to absorb, neutralize all other colors and correlates with emptiness, incorporeality, icy silence and, ultimately, with death. The Slavs dressed the dead in white clothes and covered them with a white shroud. It is customary among some tribes in Africa and Australia to paint the body with white paint after the death of someone close to them. In China and some other countries in Asia and Africa, white is the color of mourning. In the old days, white mourning was also used by the Slavs.

Black color, as a rule, symbolizes misfortune, grief, mourning, death. Thus, in ancient Mexico, during the ritual sacrifice of a person, the face and hands of the priests were painted black. Black eyes are still considered dangerous and envious. Ominous characters are dressed in black, whose appearance portends death.

It is also believed that there is a connection between the color black and sexual attractiveness. Among some African tribes, women with very black skin are highly valued as lovers, but not as wives. Love passion is shrouded in darkness and mystery; therefore, black can symbolize something intimate and passionately desired. Among the Arabs, the expression “blackness of the eyes” means beloved, “blackness of the heart” means love.

Thus, black can also have a favorable meaning. It is perceived this way, for example, in the arid regions of Africa, where there is little water and black clouds promise fertility and abundance. Black bulls, goats or birds are sacrificed to the guardian spirits who send rain, and the priests also dress in black.

Yellow- the color of gold, which since ancient times was perceived as a frozen solar color. This is the color of autumn, the color of ripe ears and fading leaves, but also the color of illness, death, the other world.

Among many nations, women preferred yellow clothes. Often the color yellow served as a distinctive feature of noble persons and upper classes. For example, Mongolian lamas wear yellow clothes with a red belt.

On the other hand, among some Asian peoples, yellow is the color of mourning, grief, and sadness. In Europe, a yellow or yellow-black flag meant quarantine, and a yellow cross meant plague. Among the Slavic peoples, yellow is considered the color of jealousy and betrayal, and in Tibet jealousy is literally called “yellow eye.” Let us also remember the “yellow press” and the “yellow house”

Blue color For many peoples it symbolizes heaven and eternity. It can also symbolize kindness, fidelity, constancy, favor, and in heraldry it denotes chastity, honesty, good reputation and fidelity. "Blue blood" speaks of noble birth; The English call a true Protestant a “blue.”

In addition, the color blue is close to black and receives similar symbolic meanings. It was considered mourning in Ancient Egypt and among some peoples of South Africa. The French call horror “blue fear” (remember the fairy tale about “blue beard”. Among the Slavic peoples, blue served as the color of sadness, grief, and was associated with the demonic world. Ancient legends describe black and blue demons.

Green is the color of grass and leaves. For many peoples, it symbolizes youth, hope, fun, although sometimes it also symbolizes immaturity and lack of perfection. Green color is extremely material and has a calming effect, but it can also produce a depressing impression (it is no coincidence that melancholy is called “green”, and the person himself “turns green” with anger).

Iranians associate the color green both with rapid growth and freshness, and with misfortune, sadness, grief, which is why they say “green leg” about an ill-fated person, and “green house” about a cemetery. In medieval Europe, jesters wore green and yellow clothes, and bankrupts in Germany had to wear green hats.

The ancient symbolism of colors and their interpretation in various cultures is confirmed in modern theories of the relationship between color and emotional-volitional states not only of an individual, but also of entire communities. The correspondence between color and the dominant psychological state was studied by M. Luscher, I. Goethe and other psychologists.

Today, flower symbolism is widely used in business advertising. Psychologists have found that blue, gold, white, black, red are colors that can be used to identify a product with the elite segment, since these are “expensive” colors, which from time immemorial have been identified with the elite of society. Indeed, in goods in the upper price range, the combination of blue or black with gold is very common. Black color allows you to effectively highlight a logo (made, for example, in gold) or an image of the product itself. This is done in order to concentrate the consumer’s attention not on the packaging, but on the product itself, to show its significance and prestige. For example, this technique is used by many producers of expensive alcoholic beverages, in particular Johnny Walker and Black Label whiskey, Comus or Martell cognac. This way the name of the product stands out and emphasizes that this is an elite drink. The same approach is practiced when creating expensive perfumes and colognes for men.

If the colors of the premium segment should be associated with confidence and solidity, then the combination of red and yellow, on the contrary, is associated with a feeling of joy, warmth, and fun. It is no coincidence that these two colors are used by “folk” restaurants McDonald's and Lipton tea. Green and blue, which are considered the colors of May morning, have their own associations. They are usually used to show the freshness of the product.

There are also colors that are strictly forbidden to be combined with each other, as they evoke negative emotions in the consumer. For example, a combination of purple and orange speaks of hopelessness and suicide. The same effect is caused by an inscription written, for example, in white letters on a dull black background.

Color and character

Each person gives preference to one color, at least no more than two or three (depending on where these colors are used - in clothing, furnishings, car color, etc.). The pleasant or unpleasant feeling that a particular color evokes can change over time. But in any case, the color you prefer can tell a lot about your character and emotional makeup. Psychologists in such cases use a color test developed by Swiss psychologist Max Lüscher in the late 1940s. The Luscher test, used by professional psychologists, requires special training for its use. The “lighter” version of the Luscher test can be easily tested by anyone, using the usual settings of a modern color TV.

Psychologists say : if the color red predominates, then the owner of the TV is trusting, but overly emotional and aggressive. If yellow stands out clearly, then such a person inspires confidence in others, is an optimist and expresses friendliness. But the constant smile on his face is most often a mask behind which hides strong internal tension. The predominant blue-green color indicates that the person is timid and weak, but dangerous if someone gets in his way. And finally, those who prefer light blue are accommodating, lazy and do not know moderation in food and drink.

An experienced observer may also be able to provide additional information about a person by their preferred color of car. As proof of this, we can cite data from the American psychologist Berthold Schwartz, who claims that the color of a car can be used to judge some of the psychological characteristics of its owner. Thus, the owners of red and yellow cars are optimists, lovers of life and consider themselves happy. Green ones are worn by nature lovers and realists. Blue is chosen by people with a balanced character. Owners of white cars adhere to conservative views, while business people drive black ones. Gray and silver ones are to the taste of proud people, and brown ones are preferred by respectable spouses and fathers of large families.

Below is a description of the main colors. Based on the preference for one color or another, everyone can independently draw a conclusion about their psychological characteristics.

white- a synthesis of all colors, which is why it is the “ideal” color. It contains a significant meaning, since it simultaneously conveys the brilliance of light and the coldness of ice. This color can be preferred by a person with any character; it does not repel anyone;
black- the color of uncertainty, symbolizing a gloomy perception of life. Anyone who prefers to dress in black often perceives life in dark colors, is unconfident, unhappy, and prone to depression, because he has no doubt that his ideals in life are unattainable. Frequently changing a black suit or dress to another, brighter, catchier one, indicates that pessimistic moods often dissipate. The constant choice of black indicates the presence of a certain crisis state and characterizes aggressive rejection of the world or oneself (remember the black banners of anarchists). Children who are acutely experiencing a lack of care and love often use black shading in their drawings. Normally, black is generally rejected;
grey- the favorite color of sensible and distrustful natures who think for a long time before making any decision. It is also a neutral color favored by those who are afraid to make a statement too loudly. If you don’t like this color, then this is an indicator of an impulsive, frivolous character. Often, gray color is also preferable in case of severe overwork as a barrier, fencing off the irritants of the outside world. In situations of psychological testing, this color is used as a means of protection against the penetration of another into the inner world of the subject. A study of about two thousand young men in a situation of competitive examinations for vacant positions showed that the color gray was put in first place by 27% of the examinees instead of the usual 5% in a normal situation;
red- the color of passions. If this is your favorite color, then such a person is brave, he is a strong-willed, domineering type, quick-tempered and sociable. In addition, he is an altruist. People who are irritated by this color have an inferiority complex, fear of quarrels, a tendency towards solitude, stability in relationships. The red color symbolizes excitement and energy. This color is also a symbol of eroticism. Disgust and ignoring red reflects organic weakness, physical or mental exhaustion. Prisoners of war, forced to live for years in life-threatening conditions, were especially likely to reject him. Red is the color most preferred by teenagers;
brown- are chosen by those who stand firmly and confidently on their feet. People who have a soft spot for him value traditions and family. The preference for brown reflects, first of all, the desire for simple instinctive experiences, primitive sensual joys. At the same time, the choice of this color as the most preferred also indicates a certain physical exhaustion. Normally, along with black, brown is the color most often rejected;
yellow- symbolizes calmness, ease in relationships with people, intelligence. Being loved means being sociable, curious, courageous, adaptable, and enjoying the opportunity to please and attract people. When he is unpleasant, then we are talking about a concentrated, pessimistic person with whom it is difficult to establish an acquaintance. Yellow comes from mixing green and red and is the color of energy. The greatest preference for yellow is given to pregnant women expecting a successful outcome of childbirth, as well as people who are prone to changing places. Yellow is also interpreted as the color of illumination (the halo of Christ or Buddha);
blue- the color of the sky, peace, relaxation. If you like him, then this speaks of modesty and melancholy; such a person often needs to rest, he gets tired quickly, a sense of confidence and the goodwill of others is extremely important to him. The rejection of this color reveals a person who wants to give the impression that he can do anything in the world. But, in essence, he is a model of uncertainty and isolation. Indifference to this color speaks of a certain frivolity in the field of feelings, although hidden under the guise of courtesy. In short, choosing blue as the most preferred color reflects a person's physiological and psychological need for peace, and denying it means that a person avoids relaxation. When ill or overworked, the need for blue increases;
green- the color of nature, nature, life itself, spring. The one who prefers it is afraid of other people's influence, looking for a way to assert himself, since this is vitally important for him. Anyone who does not love him is afraid of everyday problems, the vicissitudes of fate, in general, all difficulties. The color green contains hidden potential energy and reflects the degree of volitional tension, therefore people who prefer green strive for self-confidence and confidence in general. Eccentric people, who achieve their goals not through targeted volitional activity, but through emotions, reject green as an unattractive color. Along with them, green color is rejected by people who are on the verge of mental and physical exhaustion.

Other colors can also tell about the psychological characteristics of a person’s condition. So, orange- a favorite color of people with intuition and passionate dreamers. In heraldry, this color also means hypocrisy and pretense. Pink- this is the color of life, of all living things. He talks about the need to love and be kinder. Those who like him can become agitated over the most insignificant things. For people who are overly pragmatic, this color causes irritation. Purple symbolizes the inherent infantility and suggestibility of a person, the need for support and support. In this sense, the choice or denial of the color purple acts as a kind of indicator of mental and sexual maturity.

Research conducted by Russian psychologists V.F. Petrenko and V.V. Kucherenko, confirm the existing relationship between a person’s emotional states and his choice of certain colors as preferred. Thus, in situations of joy and fun, energy-saturated colors (yellow and red) are especially preferred, while the colors of peace and relaxation (blue and brown), as well as the color of non-existence (black), are simultaneously rejected. For situations where a person experiences a feeling of guilt for various actions, it is typical, on the contrary, to reject energy-saturated red and yellow and prefer gray and blue colors. Blue, therefore, reflects not only serene peace and relaxation, but in combination with gray corresponds to a state of passive depression. In situations that pose any danger to a person, there is a preference for green, associated with volitional tension, and yellow as energy-saturated, associated with the need for a quick release of tension. Moreover, if fear is characterized by a predominance of green and gray colors while rejecting yellow, red and violet, then aggressive arousal in response to danger is characterized by a combination of yellow and green while rejecting black and brown.

Color and performance.

Currently, scientists are making active attempts to use the influence of color on human psychophysiology for commercial and domestic purposes. Moreover, as already noted, each person perceives color in his own way. Therefore, decorators and designers, when designing the interior of premises, must always take into account socio-demographic characteristics - gender, age, profession, etc. However, there are some general characteristics of the effects of flowers on humans. The predominance of any color (or combination of colors) in the design of a room creates a certain emotional and business environment. Few businessmen know that the color scheme of the interior affects the human subconscious. And not only on the performance of employees, but also on the results of business negotiations.

Thus, blue color promotes better assimilation of information and the establishment of friendly relationships, so it is recommended to be used in meeting rooms. And, it would seem, blue, which is close to it, on the contrary, distracts attention and reduces the efficiency of staff. So many managers don’t even realize that the reason for the sharp decline in their company’s commercial profit could well be... a chic European-quality renovation in the office, done in the now very fashionable “sky blue” style.

Green color has a calming effect on the nervous system, relieves headaches, fatigue, irritability, and lowers blood pressure. Red increases the level of adrenaline in the blood, increases performance and is therefore especially recommended for slow, lethargic people. However, an excess of red and green at the subconscious level awakens a thirst for profit in a person, and red, among other things, increases aggressiveness (it is no coincidence that the red jacket became the symbol of the “new Russians”). Purple color improves the functioning of the heart and lungs, increases the body's endurance. Nevertheless, it should not be overused: this color is a subthreshold catalyst for fatigue. So if you want to buy a purple blouse, then it’s time to go on vacation.

The transition in a room from yellow to blue is calming. People walk on a pink floor with caution, while on a brown floor they walk confidently. White luminescent color irritates the nervous system, and yellow-orange light from lamps promotes creative thinking and good mood.

It has also been noted that in public places where color is limited to white, black and gray, people do not linger unless absolutely necessary. Colors can visually expand rooms (for example, yellow and yellow-green) or narrow them (red-orange). At the same time, in a red room it seems 3-4 degrees warmer than in an orange one, and in an orange room it seems 3-4 degrees warmer than in a blue-green one.

Each color carries its own emotional load, which must be taken into account when stimulating work activity. Thus, the combination of red and blue-green colors stimulates overall performance. Yellow or yellow-green with orange relieves mental fatigue, and yellow alone promotes mental activity. Blue color is recommended in child labor rooms, pink in the welding shop, blue in the lathe. In general, when working, yellow-green tones in various combinations and shades are most optimal. During meals, orange-red tones are preferred, and during rest hours, it is not so much the tone that is important, but the dynamics of the colors.

So what colors are recommended to be preferred when decorating an office? It is better to use yellow tones, but in small quantities. Large doses of yellow create excessive greed (who needs employees who are always dissatisfied with their salaries or partners who make excessive financial demands?), and small doses stimulate brain activity and increase the efficiency of mental work. Moderate doses of yellow contribute to the success of negotiations, as they stimulate the desire to find compromises.

Literature.

Color personality test. - Minsk, 2000.
Petrenko V.F., Kucherenko V.V. The relationship between emotions and color. - Vestn. Moscow University - Ser 14. - 1988. - No. 3.
Know yourself. - Moscow, 1990.
Shchekin G.V. Visual psychodiagnostics and its methods. - Kyiv., 1990.

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